BorderPass
Defining a brand experience to better support student immigration
Research, Brand Strategy, Brand Identity, Content Strategy, Web Development
The immigration process for international students can be complex and confusing, and newcomers are often isolated and vulnerable throughout. We partnered with BorderPass, which makes the process simpler, transparent, and accessible through a digital platform of immigration services reviewed and represented by trusted Canadian immigration lawyers.
BorderPass
Defining a brand experience to better support student immigration
Research, Brand Strategy, Brand Identity, Content Strategy, Web Development
The immigration process for international students can be complex and confusing, and newcomers are often isolated and vulnerable throughout. We partnered with BorderPass, which makes the process simpler, transparent, and accessible through a digital platform of immigration services reviewed and represented by trusted Canadian immigration lawyers.
BorderPass
Defining a brand experience to better support student immigration
Research, Brand Strategy, Brand Identity, Content Strategy, Web Development
The immigration process for international students can be complex and confusing, and newcomers are often isolated and vulnerable throughout. We partnered with BorderPass, which makes the process simpler, transparent, and accessible through a digital platform of immigration services reviewed and represented by trusted Canadian immigration lawyers.
BorderPass
Defining a brand experience to better support student immigration
Research, Brand Strategy, Brand Identity, Content Strategy, Web Development
The immigration process for international students can be complex and confusing, and newcomers are often isolated and vulnerable throughout. We partnered with BorderPass, which makes the process simpler, transparent, and accessible through a digital platform of immigration services reviewed and represented by trusted Canadian immigration lawyers.
With accessibility a priority, specific colours were selected for WCAG compliance. Readex and Noto Sans were typefaces chosen for their legibility and expansive language set.
With accessibility a priority, specific colours were selected for WCAG compliance. Readex and Noto Sans were typefaces chosen for their legibility and expansive language set.
With accessibility a priority, specific colours were selected for WCAG compliance. Readex and Noto Sans were typefaces chosen for their legibility and expansive language set.
With accessibility a priority, specific colours were selected for WCAG compliance. Readex and Noto Sans were typefaces chosen for their legibility and expansive language set.
“We are so thrilled with how our new brand, materials, and website turned out. With's methodology and process is very thorough. Not only does it look great, but there is meaning and purpose to every color, design and message throughout the branding.”
Josh Green
Co-founder, BorderPass
“We are so thrilled with how our new brand, materials, and website turned out. With's methodology and process is very thorough. Not only does it look great, but there is meaning and purpose to every color, design and message throughout the branding.”
Josh Green
Co-founder, BorderPass
“We are so thrilled with how our new brand, materials, and website turned out. With's methodology and process is very thorough. Not only does it look great, but there is meaning and purpose to every color, design and message throughout the branding.”
Josh Green
Co-founder, BorderPass
“We are so thrilled with how our new brand, materials, and website turned out. With's methodology and process is very thorough. Not only does it look great, but there is meaning and purpose to every color, design and message throughout the branding.”
Josh Green
Co-founder, BorderPass
Client
BorderPass
Areas of Focus
Equity
Disciplines
User Research
Brand Strategy
Brand Identity
Product & UX Design
Content Strategy
Website Development
Team
Derek Vaz
Silvia Gonzalez
Josiah Bilagot
Nelson Leung
Amos Marsters
Dylan Royal
Johanna Stewart
Andre Ford
Brad McDonald
