BorderPass supports student's journey to Canada

BorderPass supports student's journey to Canada

BorderPass supports student's journey to Canada

BorderPass supports student's journey to Canada

BorderPass

BorderPass

Defining a brand experience to better support student immigration
Defining a brand experience to better support student immigration

Defining a brand experience to better support student immigration

Research, Brand Strategy, Brand Identity, Content Strategy, Web Development

Research, Brand Strategy, Brand Identity, Content Strategy, Web Development

Research, Brand Strategy, Brand Identity, Content Strategy, Web Development

The immigration process for international students can be complex and confusing, and newcomers are often isolated and vulnerable throughout. We partnered with BorderPass, which makes the process simpler, transparent, and accessible through a digital platform of immigration services reviewed and represented by trusted Canadian immigration lawyers.

The immigration process for international students can be complex and confusing, and newcomers are often isolated and vulnerable throughout. We partnered with BorderPass, which makes the process simpler, transparent, and accessible through a digital platform of immigration services reviewed and represented by trusted Canadian immigration lawyers.

The immigration process for international students can be complex and confusing, and newcomers are often isolated and vulnerable throughout. We partnered with BorderPass, which makes the process simpler, transparent, and accessible through a digital platform of immigration services reviewed and represented by trusted Canadian immigration lawyers.

The immigration process for international students can be complex and confusing, and newcomers are often isolated and vulnerable throughout. We partnered with BorderPass, which makes the process simpler, transparent, and accessible through a digital platform of immigration services reviewed and represented by trusted Canadian immigration lawyers.

With accessibility a priority, specific colours were selected for WCAG compliance. Readex and Noto Sans were typefaces chosen for their legibility and expansive language set.

With accessibility a priority, specific colours were selected for WCAG compliance. Readex and Noto Sans were typefaces chosen for their legibility and expansive language set.

With accessibility a priority, specific colours were selected for WCAG compliance. Readex and Noto Sans were typefaces chosen for their legibility and expansive language set.

With accessibility a priority, specific colours were selected for WCAG compliance. Readex and Noto Sans were typefaces chosen for their legibility and expansive language set.

“We are so thrilled with how our new brand, materials, and website turned out. With's methodology and process is very thorough. Not only does it look great, but there is meaning and purpose to every color, design and message throughout the branding.”

Josh Green

Co-founder, BorderPass

“We are so thrilled with how our new brand, materials, and website turned out. With's methodology and process is very thorough. Not only does it look great, but there is meaning and purpose to every color, design and message throughout the branding.”

Josh Green

Co-founder, BorderPass

“We are so thrilled with how our new brand, materials, and website turned out. With's methodology and process is very thorough. Not only does it look great, but there is meaning and purpose to every color, design and message throughout the branding.”

Josh Green

Co-founder, BorderPass

“We are so thrilled with how our new brand, materials, and website turned out. With's methodology and process is very thorough. Not only does it look great, but there is meaning and purpose to every color, design and message throughout the branding.”

Josh Green

Co-founder, BorderPass

Client

BorderPass

Areas of Focus

Equity

Disciplines

User Research

Brand Strategy

Brand Identity

Product & UX Design

Content Strategy

Product Design

Web Development

Team

Derek Vaz

Silvia Gonzalez

Josiah Bilagot

Nelson Leung

Amos Marsters

Brad McDonald

Johanna Stewart

Dylan Royal

Andre Ford

Related Work

Related Work

Related Work

Rappler and News for Communities of Action

Rappler and News for Communities of Action

Rappler and News for Communities of Action

Rappler and News for Communities of Action

Matthew House and Supporting a Path to Resettlement

Matthew House and Supporting a Path to Resettlement

Matthew House and Supporting a Path to Resettlement

Matthew House and Supporting a Path to Resettlement