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Matthew House Toronto
Matthew House Toronto
Providing hope and home for refugees seeking a new future in Canada
Providing hope and home for refugees seeking a new future in Canada
Providing hope and home for refugees seeking a new future in Canada
Brand Strategy, Brand Identity
Brand Strategy, Brand Identity
Brand Strategy, Brand Identity
Matthew House is a collective of refugee claimant residences in downtown Toronto, Canada. As an organization, they seek to inspire hope, uphold the dignity, and champion independence through building resilient communities for refugees in a familial home environment.
Matthew House is a collective of refugee claimant residences in downtown Toronto, Canada. As an organization, they seek to inspire hope, uphold the dignity, and champion independence through building resilient communities for refugees in a familial home environment.
Matthew House is a collective of refugee claimant residences in downtown Toronto, Canada. As an organization, they seek to inspire hope, uphold the dignity, and champion independence through building resilient communities for refugees in a familial home environment.
Matthew House is a collective of refugee claimant residences in downtown Toronto, Canada. As an organization, they seek to inspire hope, uphold the dignity, and champion independence through building resilient communities for refugees in a familial home environment.
Colours and graphics echo the very residences that claimants seek to call home.
Colours and graphics echo the very residences that claimants seek to call home.
Colours and graphics echo the very residences that claimants seek to call home.
A Tone & Voice guide was developed to provide guidance for appropriate language based on the organization's relationship to the audience. Communication with residents, government, and volunteers all required their own specific lexicon.
Colours and graphics echo the very residences that claimants seek to call home.
The new visual system was inspired by common milestones in the refugee claimant journey.
The new visual system was inspired by common milestones in the refugee claimant journey.
The new visual system was inspired by common milestones in the refugee claimant journey.
A Tone & Voice guide was developed to provide guidance for appropriate language based on the organization's relationship to the audience. Communication with residents, government, and volunteers all required their own specific lexicon.
A Tone & Voice guide was developed to provide guidance for appropriate language based on the organization's relationship to the audience. Communication with residents, government, and volunteers all required their own specific lexicon.
A Tone & Voice guide was developed to provide guidance for appropriate language based on the organization's relationship to the audience. Communication with residents, government, and volunteers all required their own specific lexicon.
The new visual system was inspired by common milestones in the refugee claimant journey.
To encourage consistent use of the new brand across several channels Canva templates were created for easier adoption organization-wide wide.
To encourage consistent use of the new brand across several channels Canva templates were created for easier adoption organization-wide wide.
To encourage consistent use of the new brand across several channels Canva templates were created for easier adoption organization-wide wide.
To encourage consistent use of the new brand across several channels Canva templates were created for easier adoption organization-wide wide.
Client
Matthew House Toronto
Areas of Focus
Equity
Disciplines
Brand Identity
Brand Strategy
Team
Josiah Bilagot
Derek Vaz
